What You Need to Know About Lynn Strand of Outside Knowledge
I’m committed to providing businesses – both small and large – stress-free research, quality information and meaningful results. By doing this, organizations gain significant business decision back-up (getting some Outside Knowledge! 🙂 ). If you are basing decisions on quality information, your ultimate rewards will increase substantially!
Fun Facts about Lynn:
Organizations I participate in or support: Special Libraries Association, The Association of Independent Information Professionals (AIIP), WomenVenture, Arthritis Foundation
Librarian. It’s a word that conjures up a lot of images. Lady of a certain age with a bun and glasses. Warm, motherly, grade-school-story-lady. Marian from The Music Man. My personal favorite – Katherine Hepburn in the classic film Desk Set. (if you haven’t seen it, mix a martini, and rent it. It’s fab!) Well, hate to tell you, but I’m none of those things. These days, not many librarians fit those stereotypes.
I respect the Librarian heritage but I am intent on being part of the new vision of the information profession. I consider myself a librarian for the 21st century. I work with big data and market research, not checking out books. I do my searching in special online tools, not in a building. I dig the deep data about companies, people, industries, products and consumers.I mix the old and the new for your outside perspective.
I do still wear cool, funky glasses.
Where you can see me writing:
Stuff I like:
- Beach vacations in Mexico
- English Breakfast Tea (cream, 1 sugar)
- A nice Vodka Tonic (2 limes)
- Helping my clients get smarter
Letters after my name:
- Master of Library & Information Science, MLIS
- Bachelor of Art, Anthropology
- Mini Master of Marketing Management, MMMM
My educational background is important because I have a solid foundation on research and information gathering that informs my analytic and insight skills. Knowledge matters!
“Research is formalized curiosity. It is poking and prying with a purpose.” Zora Neale Hurston