Who We Are

Lynn Strand-MeyerLibrarian. It’s a word that conjures up a lot of images. Lady of a certain age with a bun and glasses. Warm, motherly grade school story lady. Marian from The Music Man. My personal favorite – Katherine Hepburn in the classic film “Desk Set.” (if you haven’t seen it, mix a martini, and rent it. It’s fab!) Well, hate to tell you, I’m none of those things. But, I respect the Librarian heritage but am intent on creating a new vision of the profession. I consider myself a librarian for the 21st century or a Knowledge Specialist. I work with research, not books, I’m online, not in a building. I hunt down data and resources about companies, people, industries, products and consumers and provide added value intelligence for my clients.

My Stats:
Hair: Big
College: Yep. BS in Social Science and MLIS, Master’s of Library & Information Science  and MMMM! (Mini Master's in Marketing Management)
Sign: Pisces
Stuff I Do: Special Libraries Association, Division of Advertising & Marketing – Co-Chair 2009, Annual Conference Planner 2010; Minnesota Chapter - Co-chair, Professional Development 2010; Burroughs Elementary School - Chair, Publicity "Read-a-Thon"
Neat Stuff: Featured in SLAs' magazine Information Outlook in September 2009. The issue was Focus on the New Librarian. Article "Census 2010: A Lean, Mean, People Counting Machine" published in the Marketing Research Associations' magazine Alert!, in October 2009. Contributor to AIIP's Connections newsletter.
Favorite Quote: Research is formalized curiosity. It is poking and prying with a purpose.  Zora Neale Hurston
Social Media: Follow me on Twitter – KnowledgeMama
Things I Think Are Cool: nice people, problem solving, guacamole, helping my clients get smart

Testimonials

What people are saying about us


Lynn was able to quickly find the information I needed and provide it in a very useful format.

Marcy Phelps, Phelps Research, www.PhelpsResearch.com

Outside Knowledge completed a thorough review of our product and produced a comprehensive series of useful recommendations - on time and under budget. It has been a pleasure to work with Lynn. She provided very insightful thoughts on how best to improve our service for our current software version as well as for future versions. She quickly identified our areas for improvement and provided a well thought out plan on how to improve our service.

In a word: Lynn, she's awesome.

Ed Clarke, President - Global Ad Source

Resources

Research you can use


Please enjoy this article on consumer research and the US Census I did for the Marketing Research Associations' publication Alert! Thanks to them for allowing use on my site!
This is a simple guide for improving your research skills!

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What's happening right now


  • RT @mebs: dont "try" running a business 4 a year. Just run a business 4 a year & then evaluate whr U R. #entrepreneur #aiip YEP! Best advice 5 days 2 hours ago
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